Hillbilly Jam 2025

Hillbilly Jam 2025

07/24-07/26/2025 · Maggie Valley, North Carolina

We made it back to Hillbilly Jam in Maggie Valley for the 2025 run, and this one felt bigger than ever from the moment we got there. For a lot of regular festival-goers, this is the event of the year, and after this weekend it was easy to see why. Between the crowd, the vendor turnout, and the amount of familiar faces packed into one place, it carried the kind of momentum that keeps people coming back every summer.

The fairgrounds stayed busy all weekend, but the layout never felt cramped. Booths had room to breathe, people could stop and talk without blocking up the walkway, and the whole setup made it easy to spend hours moving from one conversation to the next. That pacing matters at an event this size, and Hillbilly Jam handled it well.

Rows of vendor booths and attendees spread across the grounds at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Vendor booths stayed busy across the grounds, but there was still room to move around and take your time.

We spent most of the weekend doing exactly what we came to do — visiting friends, checking out booth setups, and making the rounds with people we only get to see in person at events like this. Hillbilly Jam always gives us plenty to look at, but the real draw is the people attached to it.

Big Beard and Still Will standing together at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Big Beard and Still Will making the rounds and settling into a full weekend at Hillbilly Jam.

One of the biggest parts of our weekend was the booth space and support we got from friends. Big thanks to Big Eaze, Wesley Sandlin, and PhilBilly Moonshine! That space gave us room to set out some of our copper work, talk to people about what we do, and spend time around the kind of setup that makes a long hot festival day a lot more enjoyable.

Custom copper still caps and parts made by Big Beard and Still Will displayed on a table at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Big thanks to Big Eaze, Wesley Sandlin, and PhilBilly Moonshine for the booth space and for helping make room for our copper work all weekend.

That same stretch of the weekend also brought one of Still Will’s longtime wish-list pieces into real life. Big Eaze built Will a custom 30-gallon copper pot after the two of them worked out a trade, and it was delivered to Hillbilly Jam by Big Eaze, Wesley Sandlin, and Uncle Joey. Seeing it there in person with our custom copper teapot still cap clamped on top made it feel even more real.

Custom 30-gallon copper still pot with a copper teapot still cap attached at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Still Will’s custom 30-gallon copper pot with our copper teapot still cap mounted on top after its Hillbilly Jam delivery.

We also got a kick out of seeing one of our shirts out in the wild over the weekend. Our friend Drew showed up wearing the Ballin’ shirt with the multiple sizes of mason jars, which was too good not to document. That kind of thing always means more when it happens naturally at an event instead of just in a product mockup.

Our friend Drew wearing the Ballin' Multiple Jars shirt at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Our friend Drew wearing the Ballin’ shirt with multiple jars out on the grounds during the weekend.

There was plenty to stop and study beyond our own table, too. One of the nice things about Hillbilly Jam is that you can spend time with finished equipment, parts, and booth displays without feeling hurried along. It gives people room to ask questions and really look at the work.

North Georgia Still Company copper stills and booth setup at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
North Georgia Still Co. had copper on display that kept people stopping to look and talk shop.

As usual, a big part of the weekend was catching up with people we’ve come to know over time. We ran into Moonshiner Benny “Tater” McClure, Master Distiller Alfredo Peña, Donnie Benton from the Backwoods Moonshine Museum, Moonshiner Mark Ramsey, Moonshiner J.B. Rader, Bruiser of Tigershine Copper, and plenty more over the course of the festival. The names stack up fast at a weekend like this, and that’s part of what makes it worth the drive every year.

Big Beard and Still Will posing with Moonshiner Benny 'Tater' McClure at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Spending a few minutes with Moonshiner Benny “Tater” McClure during the main event.

Those quick check-ins are a lot of what we remember after the weekend is over. Even in a packed schedule, folks still took the time to stop, talk, and take pictures, and we appreciate every bit of that.

Big Beard and Still Will with Master Distiller Alfredo Peña at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Master Distiller Alfredo Peña taking time with us in the middle of a full weekend crowd.

The weekend didn’t just stay on the festival grounds, either. The cookouts and late hangouts afterward were a big part of why this one stood out so much for us. Those meals and evening wind-downs meant so much after long hot days, and that carried straight through the whole trip.

By the time the weekend moved into the pin-up contest, it still felt like the same event rhythm — just a different kind of crowd and energy gathered around it. Hillbilly Show & Shine folded the pin-up contest right into the weekend in a way that gave people something else to enjoy without breaking the flow.

Pin-up contest contestants gathered on stage area at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
The pin-up contest added another strong crowd moment to a weekend that was already packed with activity.

We appreciated everyone involved in putting that contest together, especially with plans already being discussed to expand it next year. It was fun, well received, and easy to see how much work went into organizing it. That part of the weekend had its own personality without feeling disconnected from the rest of Hillbilly Jam.

Miss Kara Loveheart posing during the pin-up contest at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Miss Kara Loveheart representing well during the pin-up contest portion of the weekend.

We were especially glad to see Still Will's wife Shana — AKA Miss Kara Loveheart — come out of it with the People’s Choice Award. That gave the whole thing a little extra weight for us personally, and it made the contest photos worth holding onto right alongside everything from the main event.

Pin-up contest winners standing together at Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
The winners lineup from the pin-up contest, including Miss Kara Loveheart taking home the People’s Choice Award.

When all of it’s taken together — the festival itself, the booth space, the copper delivery, the cookouts, and the contest — this ended up being the best weekend we’ve had at a festival to date. It wasn’t just one big moment that made it work. It was how many different people showed up and added something to the whole thing.

Group photo from an afterparty cookout during Hillbilly Jam 2025 in Maggie Valley, North Carolina on July 24, 2025.
Fun Extra – Big thanks to Shawnda and Drew Adams, Jeremy, and everyone else who made the after-hours hangouts and cookouts such a good part of the weekend.

Also in attendance

Also in attendance were Damon Beaty, Daniel Stevens, Kris Fortner, Marcus Chapman, Jason and Momma B Biage, Amy Carrel, Mark Morgan, Ozark Still Works, Appalachian Plateau Copper Co. LLC, Amanda Bryant, Moonshiner Steve Barker, Roy Crowthers, Johnboy, Brian-LPR-Shine, and Scott Scooby Garrington.

Special thanks to Becky Ramey and her staff for continuing to run Hillbilly Jam (and Winter Jam!) so professionally while keeping it fun and exciting, as well as Robbie Daniel Honeycutt, Lindsey Garst, and the Pharoahs Car Club teams for hosting the Pin-Up Contest.


👕 Worn at This Event

Keep It 100 Proof tee worn by Big Beard at Hillbilly Jam 2025 in Maggie Valley, North Carolina.

"Keep It 100 Proof" Tee
worn by Big Beard

Intent To Distribute tee worn by Still Will at Hillbilly Jam 2025 in Maggie Valley, North Carolina.

"Intent To Distribute" Tee
worn by Still Will

Ballin' - Multiple Jars tee worn by our friend Drew at Hillbilly Jam 2025 in Maggie Valley, North Carolina.

"Ballin' - Multiple Jars" Tee
worn by our friend Drew


Event took place July 24–July 26, 2025 at the Fairgrounds in Maggie Valley, North Carolina. Original Facebook coverage for this trip was first posted on August 2, 2025. Extra photos and community comments are available on Facebook: View the original post.

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